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Thursday, January 25, 2007

planetRE Launches First Web 2.0 Based On-Demand Broker Automation Platform

planetRE, a leading technology provider for online real estate, has launched planetRE 2.0TM- the real estate industry's first Web 2.0 based On-Demand Broker Back Office Platform. It comprises of planetRE ComplianceTM a rigorous rules-based engine providing transaction, document, and compliance management and planetRE MoneyTM that provides comprehensive financial management and ERP bolted with the most intelligent business analytics and reporting.

"The integration of planetRE Compliance and planetRE Money offered with enterprise wide role-based access is a killer application for real estate brokers nationwide," said Subrao Shenoy, CEO of planetRE. "The products that have existed in the market have been shrink wrapped desktop solutions stretched over outdated database technology. planetRE 2.0 is an on-demand platform, enabling brokers, agents, clients, and service providers to interact securely with rich Web collaboration. A real estate broker can now see his/her financials instantly on a Blackberry type device, rather than an accountant taking days to generate them."

planetRE Compliance has been an established product on the market since 2003, having closed thousands of transactions with many national customers. It features integrated work-flow management, electronic signatures, high performance document management, integrated file audits, and risk management for mega brokers. Included is planetRE VaultTM, that provides industry's first long term transaction and document storage/archival technology built on RSA SecurID ®. Built to suit the rigorous audit needs of regulatory bodies in different states, it provides the most superior risk management platform for brokers in multiple states.

Kolleen Kelley, broker for Liberty Realty, Las Vegas, Nevada, says, "planetRE has helped us automate our transactions, file audits, and provide superior client service over the years. Their support and technology has been exemplary".

"planetRE has been able to deliver a powerful platform to our brokers above others in the industry," says Michael Rahmn, vice president of Technology for Windermere Real Estate Services, based in Seattle, Washington.

"We looked at several transaction management platforms in the industry. We found planetRE to be the most complete and user-friendly platform available that we can offer to our agents, client base, and our vendors," says Kenneth Scala, president of CENTURY 21 Access America.

"planetRE has delivered a valuable technology to our organization for compliance, document management, and client service," says John Stone, Broker Owner of Coldwell Banker Mountain Leisure Properties in Groveland, California.

planetRE Money is the first on-demand ERP system for real estate brokers designed for enterprise wide access that integrates with Compliance. Most financial systems are geared for accountants and CFOs and have no automated connection to compliance. Since compliance has grown significantly complex in many states, many brokers may cut accurate commission checks on incomplete files; thereby increasing their risk. planetRE Money allows brokers and office managers to automate compliance, process accurate commissions, integrate G/L, provide real-time financials on their branches, run intelligent and interactive analytics across any cross section of their business. planetRE Money embeds advanced techniques of OLAP (Online Analytical Processing) with highly sophisticated database architecture with built in interface to major franchise financial reporting systems.

"Brokerage financials has always been an invisible back office function" says James Meader, broker/owner of REMAX Today, San Mateo, California. "planetRE Money promises to bring financials out of the closet and in hands of sales managers and owners so they can get real time information on financials in order to make intelligent decisions on their business."

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